Annotations of journal №5 (2013)

I. MARKUSHINA, PhD, associate professor, ALSR

MANDATORY
SOCIAL INSURANCE SYSTEM IN THE RUSSIAN

FEDERATION:
PROBLEMS AND SOLUTIONS

Keywords: 
mandatory  social  insurance, 
insurance  rates,  mandatory 
pension

insurance, 
mandatory  health  insurance, 
mandatory  social  insurance 
against

temporary disability and for maternity, mandatory
social insurance against industrial

accidents 
and  work)related  diseases.

The paper analyzes the highlights of the study «The
system of compulsory social

insurance 
of  the  Russian 
Federation:  problems  and 
solutions»,  carried  out 
by  the

department of social security and insurance  at ALSR in 2012 on behalf of Federation

of 
Independent  Trade  Unions 
of  Russia.  Financial 
activities  of  off­budget 
funds  of

mandatory 
social  insurance  are 
discussed,  the  main 
causes  of  imbalance 
in  their

budgets are identified, and recommendations are
formulated.

 

G. ZALOMSKAYA, PhD, associate professor of  Amur State University,

(Blagoveshchensk)

WAGES
DYNAMICS AND WAGES DIFFERENTIATION: THE REGIONAL

DIMENSION

Keywords: wages, average number of employees, the
subsistence minimum, the

gross regional product.

The paper contains the analysis of the dynamics and
differentiation of wages in

Amur region.  
Measures to identify the correlation between wages, the average number

of employees and gross regional product are suggested.

 

A. SHILAEV, applicant, ALSR

IMAGE
RESEARCH OF THE EMPLOYER COMPANY AS AN ELEMENT

OF
PERSONNEL MARKETING

Keywords: company (organization), image, personnel
marketing, career expectations,

labour content, management style, corporate culture,
socio)psychological climate in

a team.

The 
article  discusses  a 
research  technique  applied 
to  the  employer 
company

image study in terms of employees and external
candidates. Analytical conclusions

based on author's research are presented.

 

Vl. POTAPCHUK, director of the Institute of modern
communication

systems and technologies of the International Academy
of Business and

Management, PhD, associate professor

THE
DISCOURSE OF CORPORATE IMAGE AND BRAND: STRUCTURAL

SIMILARITIE
SAND FUNCTIONAL DIFFERENCES

Keywords: image, brand, marketing, sales offer,
information support, legitimation.

The article discusses the similarities and differences
of the brand and corporate

identity,  
their importance for consumer goods manufacturers and the ways to
protect

brands.

 

R. YEROKHINA, PhD, associate professor, professor of
the Department

of economics, labor and human resources management,
ALSR

EFFECTIVENESS
OF HUMAN RESOURCES AUDIT

Keywords: personnel audit, cost analysis, accounting
and control, modeling, human

resources, effectiveness, economic and mathematical
modeling.

The article deals with a set of interrelated
theoretical and practical issues revealing157

Summary

the effectiveness of human resources audit and
outlines the ways, methods, evaluation

criteria 
that  can  be 
applied  to  it. 
The  author  discusses 
the  impact  of 
the  audit

effectiveness on the assessment of the government and
organizations workforce policy

as well as the issue of   labour and production productivity
improvement and various

ways of audit effectiveness measurement. Special
attention is paid to the economic

and mathematical methods in the analysis of labor
indicators.

 

A. SUKHANOVA, senior lecturer, postgraduate ALSR

MERGERS
AND ACQUISITIONS: BARRIERS AND WAYS TO OVERCOME

THEM

Keywords: 
mergers  and  acquisitions, 
restructuring,  the  synergistic 
effect,  post

integration 
processes,  information  transparency.

The paper analyzes the main motives for mergers and
acquisition, identifies the

reasons of their failure and suggests the ways to
overcome them.   The author mentions

the role of integration measures, mechanisms and tools
for planning and implementing

business processes that accompany mergers and
acquisitions transactions.

 

M. OLEYNIK, postgraduate, ALSR

INNOVATION
AND THE INNOVATIVE PROJECT: THEORETICAL AND

SOCIO-ECONOMIC  ASPECTS

Keywords: innovation, innovative project, investment
activities, innovative activities.

The article deals with foreign and domestic approaches
to the understanding of

the  terms  «innovation» 
and  «an  innovative 
project»  and  discloses 
socio­economic

aspects of these concepts.

 

S. BAZHENOVA, PhD, associate professor of economics
and

management in the social sphere, ALSR

THE
IMAGE OF RUSSIAN TOURISTS IN TURKEY: STEREOTYPES AND

REALITY

Keywords: tourism, the image of Russian tourists,
feedback analysis, vacation in

Turkish hotels, Turkish hospitality industry
representatives.

The article discusses distinguishing characteristics
of Russian tourists on vocation

in Turkey, ethnic peculiarities of the Turks and the
Russians, and perception of Russian

tourists.

 

P. ANANCHENKOVA, PhD, professor, ALSR

PERSONNEL
TRAINING AT CORPORATE UNIVERSITIES: EXPERIENCE OF

FOREIGN
COMPANIES

Keywords: in)house training, corporation, staff
development, corporate university.

The article discusses the features of the in­house
training and the role of corporate

universities in the organization fin­housetraining and
staff development programmes

in  foreign  companies. 
Examples  of  companies 
operating  in  various 
sectors  of  the

economy are given. The peculiarities of adaptation of
the basic principles of personnel

training for the Russian conditions are determined.

 

S. SKLYAROV, PhD, a researcher, ALSR

MULTI-ETHNIC
AND MULTI-CONFESSIONAL CHARACTER OF UKRAINIAN

POLITICAL
ELITE

Keywords: 
political  elite,  multi)ethnicity,  multi)confessional,  the 
titular  nation,  the

migration of other nationalities, ethnic and religious
wars, ethnic and religious minorities,

inter)ethnic marriage, tolerance, non)titular
ethnicity, xenophobia, religious affiliation.

The 
article  examines  the 
impact  of  ethnic 
and  religious  affiliation 
of  Ukrainian158

Труд
и социальные отношения № 5  2013 г.

politicians 
on  their  political 
careers.  The  national 
and  religious  composition 
of  the

political elite of Ukraine is explored.

 

A. SAMOLDIN, PhD, associate professor, Head of
Strategic Marketing,

Moscow State Forest University

GOVERNMENT
SUPPORT OF SMALL INNOVATIVE ENTERPRISES IN THE

EUROPEAN
UNION

Keywords: government support, small innovative
entrepreneurship, innovation policy,

the European Union.

The 
article  discusses  the 
stages  of  innovation 
policy  formation  in  the  EU, 
and

various approaches to the support of small innovative
enterprises in the EU.

 

D. VALKO, 
graduate student, ALSR

XXI
CENTURY ECONOMIC CRISIS IN THE EU AND RUSSIA
(history,

causes, specificity and forecasts)

Keywords: 
economic  crisis,  subprime, 
mortgage)backed  securities,  Russia, 
the

European Union, GDP, the financial sector, interest
rate, price index.

The article deals with the causes of the crisis of
2008-2012 and presents graphically

the chronology of events. Comparative analysis of the
performance of the economies

of Russia and the EU is made, differences in the
trajectories of the crisis in Russia and

the EU, coping techniques and their effectiveness are
revealed.

 

A. KHALITOVA, Doctor of political sciences, professor
of Kazan branch

of ALSR

PUBLIC
SCRUTINY OVER ELECTIONS: THE FUTURE IS FOR

PROFESSIONALS

Keywords: 
institute  of  observers, 
public  scrutiny,  the 
legal  status  of 
observers,

electoral commissions, electoral process.

The article discusses the problems of formation of the
Institute of observers as a

new subject of the electoral process and ways for its
improvement.

 

O. KODIS, PhD, associate professor of philosophy and
political science

ALSR

IDENTITY
CRISIS IN THE MIRROR OF «ARAB SPRING»

Keywords: youth, identity, «youth hill», social
justice, polisociality, social

networks, globalization, the «Twitter revolution».

The main thesis of the article is that youth was the
main driving force of the «Arab

Spring». 
According to the author, young people of Egypt, Tunisia, Syria and other

Arab countries are  
experiencing economic hardship associated with unemployment

alongside with the so­called identity crisis when its
socio­cultural and partly religious

affiliation are changing under the impact of modern
communication technology. The

paper 
stresses  that  new 
means  of  communication 
contribute  to  widespread

dissemination of Western values around the world and
rapidly find the response of the

youth. The author concludes that resulting from that
response   «new identities» with

a different vision of the future come to the political
forefront of Arab States and that the

tension between «old» and «new» will inevitably lead
to the widening of the social

conflict in the Arab world.

 

N. VISHNEVSKAYA, PhD, associate professor, Bashkir
Institute of Social

Technologies (ALSR subsidiary);

Z. HAMADEEVA, PhD, associate professor, Bashkir State
University

LABOUR
MIGRATION IN THE REPUBLIC OF BASHKORTOSTAN:

GEOGRAPHY,
CAUSES, CONSEQUENCES

Keywords: 
migration,  human  resources, 
labour  force,  efficiency, 
unemployment,

migration policy, migration quota.

The paper presents a detailed analysis of the current
labor migration in the Republic

of Bashkortostan and reveals causes of migration
processes, differences between

urban  and  rural 
migration,  its  territorial 
disproportions  as  well 
as  the  age 
and

professional 
structure  of  migrants. 
The  authors  draw 
attention  to  the 
necessity  of

improvement 
of  the  mechanisms 
regulating  external  labour 
immigration  and  the

importance of protection of the interests of Russian
citizens.

 

Y. SVIRIN, LLD, Head of the Civil Law and Procedure
department, ALSR

THE
COURT PRACTICE ANALYSIS: CIVIL AND LABOUR CONTRACTS

QUALIFICATION

Keywords: the court opinion, the court position, a
civil contract, labour contract, the

nature  of  the 
contract,  essential  features 
of  the  contract, 
formal  features  of  the

contract, the legal doctrine as a source of law.

The author presents and analyzes various legal
positions of the judiciary on the

issue of   civil
and labour contracts qualification.

 

Y. HEFTER, PhD, associate professor, ALSR

ENSURING
THE RIGHT OF THE DISABLED TO WORK: CURRENT STATUS

OF
THE PROBLEM AND WAYS OF ITS SOLUTION

Keywords: employment, the disabled, employment quotas.

The paper deals with the issue of employment of the
disabled. The author draws

attention 
to  the  fact 
that  the  disabled 
are  often  deprived 
of  the  opportunity 
to  be

employed 
since  employers  split 
their  businesses  into 
several  legal  entities. 
As  the

result  of  such 
practices  employers  do 
not  comply  with 
the  regulations  setting

employment quotas for the disabled. The author
suggests some solutions to the problem

with regard to foreign experience.

 

M. LYADOVA, 
PhD. doctor of orthopedic trauma emergency medical

care,  N.
Pirogov Clinical Hospital № 1;

E. TUCHIK, MD, Professor of Forensic Medicine, Pirogov
Russian

National Research Medical University (PRNRMU);

A. LYADOVA, PhD, head of the center for organization
of scientific

research ALSR

STANDARDIZATION
OF MEDICAL CARE AS A BASIC TOOL TO INFLUENCE

ITS
QUALITY: PROS AND CONS

Keywords: 
medical  care,  medical 
care  quality,  standards 
of  medical  care, 
expert

assessment of medical care quality.

The paper deals with the major issues of medical care
rendering as well as its

main challenges, and describes the criteria for the
quality of medical care rendering

adopted at the legislative level. The basic approaches
to standardization in health

care are identified and the main legal risks in health
care rendering and ways to avoid

them
are mentioned.Труд и социальные отношения № 5 
2013 г.

 

V. SALENKO, Doctor of Social Sciences, professor,
Honored Worker of

Higher Education of the Russian Federation

RUSSIA
FACES THE CHALLENGE: TO BE COMPETITIVE OR NOT TO BE?

(social aspects of competitiveness)

The author of this review considers that the monograph
of Professor Y. Popov and

Professor T. Grishina - is the result of an extensive
research into social aspects of

competition 
rather  than  into 
its  traditional  problems. 
The  author  notes 
that  special

attention in the monograph is paid to the issues
related to determining the reasons

hindering Russia from becoming a competitive power.
According to the authors of the

monograph, the national idea, serving as а spiritual tie of the Russian society could

play an important role in this endeavor.